So a very good friend of mine whom I hadn’t spoken to in quite a while reached out to me (to say hello) and to tell me she was starting a new business called “Karma House” and that Karma House would be the umbrella to a few other lifestyle businesses ie an apparel line and a yoga studio. I immediately did not want to do a cliche’d yoga pose or something that uses the same imagery and style I’ve seen a million times before with these types of logos. We still needed a nice shape/icon to tie it to and thats why I chose to use the lotus because I could make it geometric and a shape. I wanted to use something almost spa-like and very modern and clean. I really like the end result and it was difficult choosing the right one. That’s why I included several other version to show.